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Women & Money | Randi Schochet
November 19, 2020 @ 4:00 PM - 5:00 PM EST
About This Event
Bad Actors – Finding The Truth
Date: 11/19/20
Time: 4PM EDT
Length: 60 Minutes
Event Type: Virtual
Description
The heart within the machine. That’s how Randi Schochet, CMO of Digital Reasoning, passionately articulates how AI is being used for good. From healthcare advocacy and cancer cures to fighting covid and human trafficking, we discuss innovations in surveillance technology. Randi shares with us how AI is impacting communication analytics, the biggest shifts in how humans are talking to each other, and the intersection of the two. Randi’s work lies at the intersection of the rational and the emotional, which is critical to the successful re-invention of the customer experience. We discuss the how the concept of “romotionally”, truly articulates the power of the emotional hook in shaping the power of effective messages today. Randi shares with us the importance of learning along with your customers during this time.
Featured Guest Speaker
Randi Schochet
CMO, Digital Reasoning
About Randi
An innovative FinTech leader, Randi Schochet is the CMO at Digital Reasoning, with responsibility for continued industry growth and the execution of new strategies in the financial services and healthcare markets. Randi brings more than 30 years of experience in marketing leadership and financial services innovation, including roles at major financial organizations such as American Express, where she dedicated over two decades to brand positioning and creative marketing as VP of Brand Strategy & Innovation and Global Merchant Interactive. In Randi’s most recent role as the CMO at Cross River Bank in New Jersey, she led brand transformation as they became a fintech bank, raising over $100M from some of the world’s leading venture investors, and becoming a member of the esteemed Forbes Fintech 50. When she’s not building an amazing brand, Randi enjoys spending time with her husband and three sons, her dog “Snoops” and bird “Woodstock,” reading a good mystery novel, and hiking.
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